FREE eBooks by ClutchPR

Learn everything you need to know to become a PR pro by downloading our FREE eBooks
The Art of PR Copywriting

Writing for PR is an art. Learn how to write clean, compelling copy that will keep your pitches out of the spam folder and into the news.

THE Guide to PR Relationship Building

A PR professional is only as good as their relationships. Start building and leveraging yours with our crash course.

Demystifying Who Owns What in Canadian Media

The Canadian media landscape is constantly changing — but knowing who owns what can save PRs countless hours by pitching to one central contact. Cant' keep all the reshuffling straight? ClutchPR breaks it down with charts and a handy infographic.

Is it News? The How to Get Press Cheatsheet

Want press for your story or business? Get ahead of the game with our short cheatsheet and learn how to make your story front-page news.​

The DOs and DON'Ts of PR

​Interested in PR as a career? Or perhaps your business is looking for DIY PR strategies? Learn the DOs and DON'Ts of PR and avoid common mistakes with this easy-to-follow guide.

The Science of Choosing the Right PR Firm

​Considering a PR firm? School up with our guide and learn to separate the PR PROS from the CONS.

Learn more PR secrets from ClutchPR's CEO Daniela Kelloway with our FREE weekly "PR consulting callnewsletter

With more than 15 years of publicity experience under her belt and a career that began inside the press office of the Toronto International Film Festival, Daniela is the authoritative voice on PR for festivals, entrepreneurs, start-ups and artists alike. She has spoken as an expert in marketing and PR at: Toronto International Film Festival, Sundance Film Festival (US), Kochi International Film Festival (India), and many more.