Local craft brewery plans to raise brand awareness and sales in 2015
March 6, 2015, TORONTO – ClutchPR (54 Wolseley St, 1A), a Toronto based arts and culture boutique PR agency, announces today it has been selected by Ontario based craft brewery Double Trouble Brewing Co. to manage its ongoing public relations and communications initatives.
“Double Trouble is an example of entrepreneurial creativity and passion,” said Daniela Syrovy, President and Founder of ClutchPR. “We are proud to support an independent Canadian company who are committed to creating a quality product above all else.
Launched in 2012, founders and longtime friends Claude Lefebvre and Nathan Dunsmoor continue to be involved with every aspect of the brand: from inception to production to sales. Joining forces with craft beer legend Paul Dickey and designer Margaret Hanson who creates the iconic Double Trouble Brewing Co. artwork, Double Trouble delivers a unique and truly local product. Double Trouble Brewing Co. currently offers four brands including the flagship brand Hops & Robbers, as well as Prison Break, Fire in the Rye and the seasonal French Press vanilla stout.
“We are committed to delivering great tasting beer that’s packed with flavor and high quality ingredients,” said Claude Lefebvre, co-founder of Double Trouble Brewing Co. “We can’t wait to get the word out with help from ClutchPR.”
Double Trouble Brewing Co. brands are currently offered at the LCBO, The Beer Store, New Brunswick Liquor Corporation (Alcool NB Liquor), Nova Scotia Liquor Corporation, and Manitoba Liquor, as well as at various establishments throughout Ottawa, Toronto and the GTA. Their beer is currently produced at the Wellington Brewery in Guelph
About Double Trouble Brewing Co.
Double Trouble Brewing Co. was launched in 2012 by Claude Lefebvre and Nathan Dunsmoor. The Ontario based company brews its product at the Wellington Brewery in Guelph and is a proud member of the Ontario Craft Brewers Association. Double Trouble Brewing Co. currently offers four brands including Hops & Robbers, Prison Break, Fire in the Rye and the seasonal French Press vanilla stout. It was created by craft beer lovers, for craft beer loves and feels like love as it flows down your gullet.
ClutchPR is a Toronto public relations firm that emphasizes one-on-one service where the client and their needs are top priority. The founder, Daniela Syrovy, has over a decade of experience in publicity, promotions and communications consulting. Servicing film, arts, food and beverage, and lifestyle clients, the agency provides comprehensive, engaged PR to companies they are personally invested in. Every client is considered a friend, partner and collaborator. To learn more, please visit www.clutchpr.com or get social @clutchpr.
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For more information:
Daniela Syrovy, Clutch PR
Julie MacFarlane, ClutchPR