How do newswires work

A Brief Guide to Newswires

The term ‘newswire’ brings to mind another era of media, one peopled with hard-bitten reporters with ‘PRESS’ cards in their fedoras. But newswires are still an incredibly effective way for PRs to spread their stories to media outlets and the world. A survey from Vitis Public Relations found 37 per cent of journalists used newswires every day,…